Creative iMedia
Key Stage 4
What is Creative iMedia about?
Creative and Digital Media plays an important part in many areas of our everyday lives and is also an important part of the UK economy. There is a demand from employers for an increasingly skilled and technically literate workforce as more and more media products are produced digitally. Creative iMedia provides students with specific and transferable skills and a solid foundation in understanding and applying this subject, whether it is in employment or higher education.
What will students learn & how is this assessed?
The Cambridge Nationals in Creative iMedia will equip learners with a range of creative and fun media skills which provide opportunities to develop desirable, transferable skills such as research, planning, reviewing, and communicating creative concepts effectively.
Students will complete the following units:
- R093 – Creative iMedia in the media industry (External exam)
- R094 – Visual identity and digital graphics (Internal non-examined assessment)
- R097- Interactive Digital Media (Internal non-examined assessment)
R093 is assessed externally with a written exam worth 40% of the student’s final grade. This exam is sat in the summer of Year 11.
The other two units are internally assessed then through non-examined assessment tasks (coursework) and moderated by the exam board. Combined, this is worth 60% of the student’s final grade and will include elements of planning, designing, creating, evaluating graphic products as well as creating a portfolio of evidence with justification and explanation of what has been done, why and how it meets the brief.
How will students be taught?
Students are taught in mixed ability classes. A range of teaching methods are used, including the use of Microsoft Teams and Class Notebooks and other technological tools which engage students, creating resilience and independence.
It is vital that students who opt for this course have good computer skills to complete the non-examined assessment tasks and good time management, as they will only have a set time to complete each element. Assessment topics are set by the exam board so an ability to work to a given brief is essential. Literacy is also a very important part of the non-examined assessment as quality of written explanation and justification makes up a significant part of the students’ final mark in these units.
Examination board & course type
OCR – Cambridge National (J834)
What can studying this subject lead to?
This subject can lead into A level Computer Science or Media Studies. The skills obtained are also highly desirable in the workplace and in apprenticeships. Our students go onto successful careers in technological industries.
Teacher to contact for further information
Ms S Calow